FAQs
What’s it like to work with you and what is the process like?
I’m easy-going, friendly, and I love working with people and helping them achieve their dreams. I know it sounds corny, but that truly is what gives me the most joy in life. I also love building relationships so I can continue to help and support you for years to come.
I also really value honesty - both from myself and from my clients. I’m not just going to tell you every idea you have is great if it’s not. My job is to make sure you’re set up for success.
For branding and web design projects, we’ll start with an exploratory call going over your needs and all of the technical questions I have, as well as expectations. I’ll send over a simple contract and after that, I’ll get started on our project. You can be involved as much or as little as you like. Some people understandably have a lot of opinions and want to approve every decision, and some just want me to do what I think is best and surprise them!
For consultations, we can hop on the phone or zoom and discuss everything that’s on your mind. For website consultations, I’m happy to just send you a video of me going through your website if you’re too busy for a call.
What’s your background and experience?
I have an art history degree and a fashion design degree from Parsons, but somewhere along the way I also got really into branding and graphic design. I started by doing it for friends and family who were starting businesses, and eventually I started getting paid for it.
I also launched my own sustainable fashion brand in 2017 and ran it for 7 years, and midway through I became a coach and mentor for other people starting their fashion brands which was so incredible and fulfilling. I consistently got wonderful reviews, and it makes me so happy to know that I was able to support people starting the businesses they dreamed of. I also started a YouTube channel sharing my free advice and insights if you want to take a look!
How would you describe your aesthetic?
I always gravitate towards a mix of old and new. I’m technically a millennial, but I’m an old romantic soul at heart. I love the craftsmanship, quality, and aesthetic of older things (not just retro - I’m talking antique) but I’m very into beauty. Beauty is what makes life worth living.
If you’re looking for someone to design a Gen-Z neon soda pop-type brand identity, I’m probably not for you. But if you feel like you belong in a flowing gown on an 18th century staircase, we’re probably going to be friends.
What is the payment process like?
For flat-rate projects like logos and brand identities, you pay me half upfront, and half upon delivery.
For consulting, you pay upfront, and if you decide you want to tack on another hour while we’re on the call, you can pay after our session.
For web design projects, which I charge hourly for, I require a downpayment that can be applied to your last bill, and I invoice you every two weeks with the amount of work I did over that pay period. I’m sensitive to clients’ budget so if you have a cap in mind, we can definitely stick to that.
Have more questions? Contact me here.